Welcome to La Tierra Agave!

La Tierra is a small batch, South African Agave spirit, made from 100% Karoo Agave.

Crafted in the heart of the Karoo, where red earth meets endless skies, every step of our process is carried out with intention. We hand-harvest mature Agave Americana, slow-roast and steam them in brick-lined pits, then double-distil in small batches to capture the true spirit of the land.

La Tierra means the land, a name that grounds us. It’s where the story begins. It’s where the agave grows wild, shaped by sun, drought, and time. It’s also where people come together: around fires, around tables, around something worth sharing.

In life, it’s the simple things that matter most: family, friends, long days, late nights, and everything in between. Our spirit is made for those moments. Born in the Karoo. Inspired by Mexico. Made for Mzansi.

La Tierra Agave Blanco, Reposado and Añejo- premium South African agave spirits

From Mexico to Mzansi

Inspired by traditional tequila-making in Mexico, we honour craft over shortcuts. Each batch begins with 100% Karoo agave, a plant that can take up to 15 years to mature. No two harvests are ever the same. That’s the beauty of craft: flavour shaped by the soil, the season, and the hands that make it.

Our journey is about more than spirits. It is about creating a South African agave spirit that carries the land, the people, and the stories of Mzansi in every bottle. La Tierra isn’t just about what’s in the bottle. It’s about what happens around it, stories shared, fires lit, and connections made. A spirit for Mzansi. Made to be passed, poured, and enjoyed together.

Karoo agave in South Africa, the source of La Tierra’s small batch agave spirit

A South African agave spirit rooted in land, story, and connection.

La Tierra was built on a love for people, culture, and the moments that bring us together. It’s a proudly South African agave spirit, made for those who value craft, connection, and a sense of place.

This isn’t just for tequila lovers. It’s for anyone who wants to taste something real, something rooted in land, shaped by tradition, and made to be enjoyed together. Agave isn’t only for celebrations. When it’s shared with intention, every sip becomes part of the experience. La Tierra is a tribute to who we are, where we come from, and the stories we share.

Where to Find Us

Crafted in the Karoo, made in Cape Town, and hoped to become Mzansi’s favourite South African agave spirit.

Our Distillery

Our micro-distillery, located in Cape Town, creates artisanal spirits infused with nature’s finest ingredients. African Spirit Lab is an experimental micro-distillery situated at the Old Castle Brewery in Woodstock.

A team of scientists setting new standards for craft spirits! Inspired by nature and perfected in the lab, they have created La Tierras proudly South African agave spirit range.

La Tierra Agave distillery in Cape Town where our South African agave spirit is crafted
La Tierra Agave owners serving craft agave spirit at a South African agave event.

The Agave Experience

At La Tierra we open the door to more than just a drink. In Graaff-Reinet you can join Tim Murray, the Agave King of South Africa, for a Karoo agave farm tour, book us for a private tasting and food pairing where each spirit is matched with South African flavours designed around your guests, or bring our spirits to life at corporate events and celebrations. 

The Agave Experience is about sharing flavour, story, and the unique character of our craft agave spirit, creating moments that bring people together in the true style of Mzansi.

Cocktails

Dessert Gold cocktail served neat with La Tierra Agave Añejo, a 100% Karoo agave spirit and South African agave spirit.

Desert Gold

Aged 15 months in American oak, La Tierra Añejo is true desert gold, best savoured slowly to appreciate its rich profile.

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Customer Reviews

La Tierra
La Tierra is best served responsibly. To visit our website please confirm that you are above the legal drinking age.